Wondering how much do bloggers make with 1 million followers?
In this post, we’ll try to address this question. In truth, it varies a lot based on multiple factors.
First of all, followers can be anything. It could be website visitors, it could be email subscribers, it could be social media followers, etc.
The money made through blogging also varies with how the blog is monetized (Affiliate marketing, display ads, sponsorships, etc), and where the audience comes from (developed vs developing nations, etc) amongst others.
But let’s try multiple cases and figure out how much money can a blogger with 1 million followers make.
1. This Online World | $272K/Year | 3.1 Million Users
This Online World is a popular finance and business blog that publishes income reports regularly.
As per one of their recent income reports, they make around $272,000 annually.
- Display advertisements: $152K
- Affiliate Income: $116K
- Sponsorship Income: $3500
They received 3.1 million visitors during the same period.
This roughly converts to $87,000 per million visitors annually.
2. Adam Enfroy | $430K/Month | 500K Users
Adam Enfroy is a perfect example of how to crack the world of online businesses. He made around $4.5 million with around 500,000 people visiting his blog monthly.
But he is a ninja when it comes to monetization. From affiliate-based list posts to display advertisements, YouTube, social media, and his own high-ticket blogging course, he has built a suite of income streams that work on auto-pilot. He currently has a team of over 10 people who work on the business.
So, if we are to extrapolate the earnings and traffic of adamenfroy.com, how much do bloggers make with 1 million followers?
Yeah, that’s 10X of what we saw in the case of This Online World. Think of Adam Enfroy as an exception, it’s one of the best examples of website monetization. It’s not the general case.
3. Bloggers Passion | $226K/Year| 1.4 Million Users
Almost everyone writing in the Blogging niche would have heard of this blog. Founded by Anil Agarwal, this blog makes about $226K annually with a traffic of close to 1.4 million visitors (and over 2.6 million page views).
How much do bloggers make with 1 million followers if we are to extrapolate using the data from Bloggers Passion?
It’s $161K per million visitors!
4. Create And Go | $393K/Year | 1.5 Million Visitors
Another highly popular blog amongst people looking to start online businesses is Create and Go. They also publish income reports regularly.
And as per one of their recent income reports, they made $393K.
The income split is as below:
- Affiliate Income: $242K
- Own Course Sales: $134K
As per Similar Web, the recent traffic to Create and Go is around 37K monthly.
Assuming these numbers, Create and Go made $393K from about 444K visitors.
And what does this translate to in terms of blogging income from 1 million views?
5. Mid West Foodie | $95K/Quarter | 1.5 Million Visitors
Let’s take the example of a food blog now.
Midwest Foodie is a highly popular food blog receiving approximately 500,000 visitors every month. In one of the recent quarters, Kylie Lato made around $95,000 from close to 1.5 million users.
How much do bloggers make with 1 million followers while taking the case of Midwest Foodie?
Hope you now have a good idea of the potential income range for a blog with 1 million visitors.
It can vary widely based on factors like:
- Niche in which the blog operates
- Monetization strategy used (ads vs affiliate vs own course, etc)
- Experience of the blogger
As we have seen, it can vary from $63K to $885K per million visitors. It’s all about the strategies you use.
But one thing we can confirm is that you can pretty much definitely earn more than $50,000 if your site gets a million visitors.
Personally, from the many income reports that I have seen, the thumb rule I use is that “annual income from a blog is near to their monthly traffic”. Now, this is not 100% correct as you could see, but it’s the case for a lot of blogs.
Anyways, that’s the personal thumb rule I use, just wanted to let you guys know in case it’s useful to guys as well.
So, to summarize, how much do bloggers make with 1 million followers?
It varies a lot and could typically be anywhere from $60K to $800K!
FAQs | Blogging Income
Let’s now take a look at few of the frequently asked questions on blogging income.
How much do bloggers make with 1 million views?
Bloggers can typically make around $25K to $500K per 1 million views. This is because of converting the visitors to page views by a factor of 2, ie, assuming each visitor typically views 2 pages. We have seen that 1 million visitors can bring income from $50K to $1M. So, assuming 1 million visitors to be equal to 2 million page views, the income per 1 million views could be anywhere from $25K to $500K.
Can blogging make you a millionaire?
Yes, definitely. You can become a millionaire blogging by working on your website traffic and monetization strategies. In the cases we looked at in this post, Adam Enfroy already makes around $4.5 million annually from his blog with around 500K monthly visitors. And most others would hit the million-dollar mark in 3-4 years.
And if you think about it, sites like Huffington Post, Viral Nova, etc all started as individual-led blogs and went on sell for hundreds of millions of dollars. So, yes, blogging can definitely make you a millionaire.
How much is a website worth with 1 million users?
A website with 1 million visitors could be worth anywhere from $200,000 to $3 million. For sites in low-RPM niches, assuming they make around $50K per month, we can calculate the income for the next 4 years as the net worth. This is because this is typically how much you would charge if you were to sell this blog.
For high RPM blogs with multiple monetization strategies, it could make upto $1M a year and could be worth around $3M, ie, the income from next 3 years.
What is 1 million unique visitors per month revenue?
The revenue per 1 million unique visitors could be from $50K to $800K annually. The income mainly depends on factors such as content niche (high-earning or low-earning), and monetization methods (affiliate marketing, display ads, sponsorships, own courses, own products, etc), location of traffic (high-income vs low-income countries), etc.